Thursday, May 27, 2021

Is duplicate content bad for search engine rankings?

Hi friend,

Today I posted Is Duplicate Content Bad for Search Engine Rankings? on the Bruce Clay Blog.

In most cases, duplicate content is bad for search engine rankings.

Why? If your content is too similar, Google may pick the page you don't want to rank for a particular keyword — or filter out your pages altogether.

Find out how duplicate content usually occurs and how it impacts your search rankings. Then you'll have better control over your webpages showing up in search. 

Here you go: https://bit.ly/3urEpTp

Best to you,
Bruce

2245 First St. #101  Simi Valley, CA 93065  

+1 (805) 517-1900, ext. 7008

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Wednesday, May 26, 2021

The CMO's guide to Quora Ads in less than 5 minutes

Hi friend,

New today on the Bruce Clay Blog is The CMO's Guide to Quora Ads in Less Than 5 Minutes.

Quora is an up-and-coming platform for advertisers. We've discovered that for some clients, it's a good way to build credibility as a subject matter expert while reaching a targeted audience with high intent.

This guide gives an overview of Quora Ads to get you started.

Here you go: https://bit.ly/2RLT6Dm

Best to you,
Bruce

2245 First St. #101  Simi Valley, CA 93065  

+1 (805) 517-1900, ext. 7008

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Monday, May 24, 2021

Quick reference guide to common Google SERP features

Hi friend,

Today on the Bruce Clay Blog, I posted Quick Reference Guide to Common Google SERP Features.

Google offers a variety of features designed for searchers. On the flip side, it's important for SEOs to know what opportunities exist on the search engine results page — and which can be optimized for.

This guide explains the most common SERP features, so bookmark it for reference.

Here you go: https://bit.ly/3uqsmG5

Best to you,
Bruce

2245 First St. #101  Simi Valley, CA 93065  

+1 (805) 517-1900, ext. 7008

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Thursday, May 20, 2021

Hi friend, your invitation to CONNECT CMO/SALES

Hi friend,

Hope you're staying safe! I'm writing to invite you to meet with me one-on-one (via Zoom) as part of the leading invitation-only marketing executive summit: CONNECT CMO/SALES Leadership Virtual Summit happening July 26, 2021 – July 30, 2021. CONNECT CMO/SALES is a solutions-based event and completely different from anything else happening virtually — it delivers tangible results and rewards!

When you meet with solution providers like me, you get high-end swag of your choice in exchange: Apple iPads, Air pods, you name it, it's available in the swag shop.

Click here to register, using the code PMPBCY.

CONNECT CMO/SALES also recruits the brightest names in marketing to relay how they're personally tackling the challenges you're experiencing right now due to COVID and otherwise. 30+ sessions will be available on demand including:

  • Advancing Market Segmentation During and Post COVID-19 Pandemic World, Sayeed Sanaullah, First VP of Corporate Strategy & Strategic Planning, Wells Fargo
  • Beyond 2020: Global Youth - Voices & Futures, Christian Kurz, SVP of Global Insights, ViacomCBS  
  • The Importance, Influence and Impacts of Diversity in Marketing Teams, Danni Scott-Duke, Global Head of Developer Marketing, HERE Technologies         
  • Harnessing the Power of Digital to Engage Clients in a Virtual World, Neda Whitney, SVP, Head of Marketing – Americas, Christie's
  • Unleashing Creativity & Agility to Capitalize on Emerging Global Consumer Rituals, Santhi Ramesh, Head of Marketing, Growth, Innovation & E-commerce – International, The Hershey Chocolate Company

CONNECT CMO/SALES has been in the in-person event space for over a decade and is now producing the same quality and finesse you'd expect from executive-only events, online. The best way to learn more about the event is by visiting the CONNECT Virtual CMO website.

Be sure to register with the code PMPBCY to ensure we get paired for a meeting and ensure your attendance is completely complimentary.
 
Click here to learn more and register!

I look forward to meeting with you. If you have any questions about the event, Erin Deviny from CONNECT CMO is working with me to make sure you have all the info you need, and you can reach her by clicking here. If you have any questions for me, just let me know!

Best to you,

Bruce

President, Bruce Clay Inc.

2245 First St. #101  Simi Valley, CA 93065  

+1 (805) 517-1900, ext. 7008

Manage your subscription